This site has limited support for your browser. We recommend switching to Edge, Chrome, Safari, or Firefox.

Big Red is Back! Shop Now 🍷

Free Shipping Over $100 USA - $125 CAN

Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set

Bestseller Starter Set

Four-pack

Mixed Pack

$116.00
$98.60
$116.00 Regular price $125.00
off

Low Sugar, Full Flavor | ABV <0.5% 

We’ve selected the top four Proxies from over 45,000 happy customers, so you can skip the guesswork. If you’re new to Proxies, this is your ideal starting point.

From lively bubbly to a crisp white and a rich red—celebrate new beginnings with shared bottles that offer all the complexity and none of the alcohol. Cheers to wine, anytime!

Please note that the bottles in this set rotate based on current bestsellers. We try to update this page regularly, but the flavors you receive may not always be the same as shown.

Delivered every month

Gift-Ready Add-Ons

Waiter's Corkscrew Black

$9.00

Out of stock

Single Bottle Carrier

$24.00

Out of stock

Free Shipping Over $100 USA - $125 CAN

45,000+ Happy Customers

Chef & Somm Approved

Low Sugar, Full Flavor | ABV <0.5% 

We’ve selected the top four Proxies from over 45,000 happy customers, so you can skip the guesswork. If you’re new to Proxies, this is your ideal starting point.

From lively bubbly to a crisp white and a rich red—celebrate new beginnings with shared bottles that offer all the complexity and none of the alcohol. Cheers to wine, anytime!

Please note that the bottles in this set rotate based on current bestsellers. We try to update this page regularly, but the flavors you receive may not always be the same as shown.

Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set
Zoom Bestseller Starter Set

Nutrition

Serving: 5 fl oz (150mL) | 25 Calories | Sugars 3g

Notes

Toast to something new. Bright bubbles balance ripe peach, fragrant yuzu, and a hint of fennel on the finish.

Pairing

Fried chicken, scallop crudo, caviar, potato chips, and celebrations large and small.

Fruit

Peach, Kiwi

Acidity

Verjus, Yuzu

Spice

Fennel, Juniper, Gentian

Body

Milk Oolong, White Tea

Nutrition

Serving: 1 can (250mL) | 40 Calories | Sugars 8g

Notes

A crisp and crushable combo of Riesling and red fruit, this bright blend is the rosé you actually can—and want to—drink all year long.

Pairing

Salty kettle chips, jammy eggs, katsu sandos, fancy tinned fish, and SPF 50. For pools, picnics, and park hangs.

Nutrition

Serving: 5 fl oz (150mL) | 35 Calories | Sugars 6g

Notes

Crisp, zesty, and refreshing. Lychee, white flowers, and spicy ginger flash over a palate of ripe peach, bright citrus, and zippy Niagara verjus.

Pairing

Grilled seafood, falafel sandwiches, crab cakes, fresh goat cheese, sunny days, and weeknight wind-downs.

Fruit

Sauv Blanc, Peach, Lychee

Acidity

Verjus, Lemon

Spice

Aged Mandarin, Elderflower

Body

Green Tea

Nutrition

Serving: 5 fl oz (150mL) | 35 Calories | Sugars 7g

Notes

The non-alc red you've been waiting for. Rich blackberry and cherry accented by black pepper and a hint of Grandpa’s cigar box. Deep, dark, and dry with a fresh herbaceous finish. 

Pairing

Ribeye steak, braised lamb shank, wild mushrooms, creamy gorgonzola, and your most boisterous friends.

Fruit

Blackberry, Cherry, Strawberry

Acidity

Raspberry, Hibiscus

Spice

Black Pepper, Chicory, Eucalyptus

Body

Black Malt, Cascara, French Oak

Bestseller Starter Set

$116.00 Regular price $125.00

PERFECT PAIRING

The Bestseller Starter Set pairs with all your meals, bringing you various levels of fruit, acid, tannin and complexity to suit any dish—without the alcohol.

Ingredients

Gold Crush

Filtered Water, Verjus, Peach Concentrate, Kiwi Concentrate, White Wine Concentrate, Vegetable Glycerin, Yuzu Juice, Freeze Dried Peach, Tea Blend (White Peony, Milk Oolong), Aromatic Extract Blend (Juniper, Fennel, Makrut Lime, Gentian), Sea Salt, Malic Acid. Contains Sulfites.

Bubbly Rosé

Water, Riesling Grape Juice, Strawberry Concentrate, Vegetable Glycerin, White Wine Concentrate, Pomegranate Concentrate, White Peony Tea, Sea Salt, Tartaric Acid, Lemon Powder, Lime Peel, Vanilla Extract, Freeze Dried Black Currant, Lavender. Contains Sulfites.

Crisp White

Filtered Water, Verjus, Peach Concentrate, Pineapple Concentrate, White Grape Concentrate, Vegetable Glycerin, Peach Essence, Lemon Concentrate, Aged Mandarin Peel Extract, Natural Flavors, Green Tea, Ginger Extract, Quassia Extract, Sea Salt, Tartaric Acid. Contains Sulfites.

Big Red

Filtered Water, Cherry Concentrate, Blackberry Concentrate, Strawberry Concentrate, Vegetable Glycerin, Tea Blend (Cascara, Black Malt, Hibiscus, Chicory Root), Red Wine Grape Concentrate, Raspberry Essence, Aromatic Extract Blend (Brandy Barrel, Black Peppercorn, Cayenne Pepper), Tartaric Acid, Sea Salt, Wine Tannin, Natural Flavors. Contains Sulfites and Gluten.
Contains 40% Juice.

Calories, Sugar & Nutrition

Gold Crush

Serving Size: 5 fl oz (150mL)
25 Calories per Serving

Sodium 85mg
Carbs 4g
Sugars 3g

Bubbly Rosé

Serving Size: 1 can (250mL)
40 Calories per Serving

Sodium 95mg
Carbs 8g
Sugars 8g

Crisp White

Serving Size:5 fl oz (150mL)
35 Calories per Serving

Sodium 30mg
Carbs 7g
Sugars 6g

Big Red

Serving Size: 5 fl oz (150mL)
35 Calories per Serving

Sodium 50mg
Carbs 7g
Sugars 7g

Ask us anything

Are Proxies just wine with the alcohol removed?

Nope! 

Traditional de-alcoholized wine takes already-mediocre bulk wine and makes it worse by stripping out the alcohol, leaving you with oddly yeasty, watery grape juice. They’re sweet, lack complexity, and don’t pair well with food.

Proxies, by contrast, are designed from the start with flavor and the ability to pair with food in mind. They’re designed to be an effective proxy, not a pale imitation. Instead of dealcoholized plonk, we craft layered blends of juices, teas, spices, bitters, and more.

More details on the difference between Proxies and conventional non-alcoholic wine are available here.

What makes Proxies premium and expensive?

While wine is a product of grapes, yeast, and time, making Proxies requires considerably more ingredients.

Proxies are crafted from scratch and carefully sourced. Our ingredients include varietal wine grape juices from vineyards in Europe, premium teas from around the world, verjus produced to our specifications by a winery in Ontario’s Niagara valley, and an array of herbs, spices, and aromatic roots.

Are Proxies safe to drink during pregnancy?

We work hard to ensure that Proxies are free of harmful bacteria and safe for everyone to consume.

While Proxies are non-alcoholic beverages, they may contain trace amounts of alcohol, just like kombucha, or even foods containing vanilla extract. Proxies always fall below 0.5% alcohol by volume (the threshold to be classified as non-alcoholic according to the FDA and other regulatory agencies).

We are mindful that people make different choices when it comes to pregnancy, so if you’re concerned please consult your healthcare provider for more guidance. 

How should I store my Proxies?

Proxies are best stored in a cool dark place like you would with wine. After opening, pop the cork back in and enjoy within one week.

What do Proxies taste like?

Proxies don't necessarily taste like a specific type of wine, but are always inspired by the flavor components that make wine a great pairing with food—acidity, body, and tannin—without the alcohol.


Every bottle starts with high-quality real ingredients — varietal wine grapes sourced from European vineyards, premium teas from across the globe, perfectly ripe fruits, whole spices, and more. Each ingredient is carefully sourced and prepared specifically to extract the best possible flavor before being blended together into one cohesive, complex drink.

 
Limited Edition

Single Bottle Carrier

$24.00
 
 
Limited Edition

Waiter's Corkscrew Pink

$9.00
 
 
Limited Edition

Waiter's Corkscrew Orange

$9.00
 
 
Limited Edition

Waiter's Corkscrew Black

$9.00
 
 
Limited Edition

Proxies Wineglass Marker

$6.00
 
 
Limited Edition

2-Bottle Carrier

$12.00
 
 
Sale

Holiday Mixed Case

$155.00 $185.00
 
 
Bestseller

Bestseller Starter Set

$116.00 $125.00
 

Holiday 12-Pack

$336.00 $375.00
 
 
Sparkling
Six-Pack

Bubbly Can Sampler 6-Pack

$40.00
 
 
Sparkling
Six-Pack

Proxies x Nomadica Bubbly White 6-Pack

$40.00
 
 
Sparkling
Six-Pack

Bubbly Rosé Cans 6-Pack

$40.00
 
 
Sparkling
Six-Pack

Bubbly Red 6-Pack

$40.00
 
 
Red
Four-pack

Red Bestsellers

$106.00 $120.00
 
 
Bestseller

Bestseller Starter Set

$108.00 $120.00
 

Late Summer Starter Set

$159.00 $178.00
 
 
Bestseller

Bestseller Starter Set

$116.00 $125.00
 
 
One White
One Rosé
Two Red
Sale

The Tasting Set

$96.00 $120.00
 

Your Cart

Close
🎁 Free Shipping Over $100 USA - $125 CAN

Your Cart

Close
No more products available for purchase