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Spring Cellar Sale! Save on Select Proxies NowđŸ·

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Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set

The New Tasting Set

Four-pack

Mixed Pack

$88.00
$74.80
$88.00 Regular price $100.00
off

Preservative-Free | ABV <0.5% 

Meet The New Tasting Set. Built based on feedback from chefs, sommeliers, and all our 300K+ customers, we created four Proxies that span the flavor spectrum.

From a crisp white and a dry rosĂ©, to two reds—one tart and juicy, the second rich and spicy. 
Cheers to new beginnings and shared bottles. All the complexity, none of the alcohol.

Delivered every month

45,000+ Happy Customers

Free Shipping USA & CAN

Chef & Somm Approved

Preservative-Free | ABV <0.5% 

Meet The New Tasting Set. Built based on feedback from chefs, sommeliers, and all our 300K+ customers, we created four Proxies that span the flavor spectrum.

From a crisp white and a dry rosĂ©, to two reds—one tart and juicy, the second rich and spicy. 
Cheers to new beginnings and shared bottles. All the complexity, none of the alcohol.

Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set
Zoom The New Tasting Set

Nutrition

Serving: 5 fl oz (150mL) | 40 Calories | Sugars 6g

Notes

Your new everyday. Lively and refreshing with zesty citrus and stone fruit to start and a hint of chili on the finish.

Pairing

Seafood platters, spicy Thai takeout, soft goat cheese, grilled zucchini, and post-work wind-downs.

Fruit

Sauv Blanc, Grapefruit, Kiwi

Acidity

Verjus, Lemon

Spice

Lemongrass, Habanero

Body

White Tea

Nutrition

Serving: 5 fl oz (150mL) | 30 Calories | Sugars 5g

Notes

Think seafood and sunsets in Provence. Fresh fruit spiked with citrus, Sichuan peppercorn, and sea salt for a new take on rosé.

Pairing

Pesto pasta, a dozen oysters, grilled sea bass, ratatouille, and pool decks.

Fruit

Pinot Blanc, Strawberry, Rhubarb

Acidity

Verjus, Lemon

Spice

Sage, Sichuan Pepper

Body

White Tea

Nutrition

Serving: 5 fl oz (150mL) | 40 Calories | Sugars 6g

Notes

For backyard burgers and white tablecloths alike. Juicy, yet captivatingly complex. Tart, tannic, and medium-bodied, with a warm lingering finish.

Pairing

Roast duck, wild mushrooms, medium-rare burgers, and a decked out harvest table.

Fruit

Pinot Noir, Cherry, Blackberry

Acidity

Verjus, Cranberry

Spice

Hops, Burdock, Ginger

Body

Black Tea, Elderberry

Nutrition

Serving: 5 fl oz (150mL) | 35 Calories | Sugars 6g

Notes

A perfect partner for steak night or date night. Big and bold with layers of dark fruit and rich coffee bolstered by a fiery finish of black pepper and cayenne.

Pairing

Ribeye steak, pasta al forno, hearty stews, and a celebratory dinner with old friends.

Fruit

Cab Sauv, Blackberry, Blueberry

Acidity

Verjus, Pomegranate

Spice

Black Pepper, Ginger, Coffee

Body

Black Tea, French Oak

The New Tasting Set

$88.00 Regular price $100.00

PERFECT PAIRING

The New Tasting Set pairs with all your meals, bringing you various levels of fruit, acid, tannin and complexity to suit any dish—without the alcohol. Try Blanc Slate with goat cheese salad and chilled shellfish, Pink Salt with grilled sea bass, Red Clay with Prosciutto pizza, and Red Ember with pasta bolognese al forno.

Ingredients

Blanc Slate

Filtered Water, Sauvignon Blanc Grapes, Verjus, Kiwi Concentrate, White Wine Concentrate, Apricot Concentrate, Grapefruit Vinegar (Grapefruit Concentrate, Vinegar), Fermented Lemongrass, Vegetable Glycerin, Tea Blend (Silver Needle, White Peony), Aromatic Extract Blend (Galangal, Makrut Lime, Habanero), Sea Salt, Tartaric Acid, Lemon Powder. Contains sulfites.

Pink Salt

Filtered Water, Pinot Blanc Grapes, Verjus, Peach Concentrate, Lemon Juice, Strawberry Vinegar (Strawberry Concentrate, Vinegar), Fermented Sage, Vegetable Glycerin, Tea Blend (Silver Needle, White Peony, Hibiscus), Red Wine Concentrate, Sea Salt, Tartaric Acid, Orange Peel Extract, Natural Flavors (Rhubarb, Sichuan Peppercorn). Contains sulfites.

Red Clay

Filtered Water, Pinot Noir Grapes, Verjus, Blackberry Concentrate, Cherry Concentrate, Fermented Ginger, Vegetable Glycerin, Cranberry Vinegar (Cranberry Concentrate, Vinegar), Tea Blend (Yunnan Black, Hibiscus, Elderberry, Blackcurrant, Butterfly Pea Flower), Sea Salt, Tartaric Acid, Aromatic Extract Blend (Cinnamon, Burdock Root, Citra Hops), Wine Tannin. Contains sulfites.

Red Ember

Filtered Water, Cabernet Sauvignon Grapes, Pomegranate Juice, Red Wine Concentrate, Blueberry Concentrate, Blackberry Vinegar (Blackberry Concentrate, Vinegar), Fermented Ginger, Vegetable Glycerin, Tea Blend (Yunnan black, Hibiscus, Elderberry, Blackcurrant, Butterfly Pea Flower), Aromatic Extract Blend (French Oak, Coffee, Black Peppercorn, Cayenne), Tartaric Acid, Sea Salt, Wine Tannin. Contains sulfites.

Calories, Sugar & Nutrition

Blanc Slate

Serving Size:5 fl oz (150mL)
40Calories per Serving

Sodium 2mg
Carbs 6g
Sugars 6g

Pink Salt

Serving Size:5 fl oz (150mL)
30 Calories per Serving

Sodium 1mg
Carbs 4g
Sugars 5g

Red Clay

Serving Size:5 fl oz (150mL)
40 Calories per Serving

Sodium 2mg
Carbs 6g
Sugars 6g

Red Ember

Serving Size:5 fl oz (150mL)
35 Calories per Serving

Sodium 3mg
Carbs 8g
Sugars 6g

FAQ

Are Proxies just wine with the alcohol removed?

Nope! 

Traditional de-alcoholized wine takes already-mediocre bulk wine and makes it worse by stripping out the alcohol, leaving you with oddly yeasty, watery grape juice. They’re sweet, lack complexity, and don’t pair well with food.

Proxies, by contrast, are designed from the start with flavor and the ability to pair with food in mind. They’re designed to be an effective proxy, not a pale imitation. Instead of dealcoholized plonk, we craft layered blends of juices, teas, spices, bitters, and more.

More details on the difference between Proxies and conventional non-alcoholic wine are available here.

What makes Proxies premium and expensive?

While wine is a product of grapes, yeast, and time, making Proxies requires considerably more ingredients.

Proxies are crafted from scratch and carefully sourced. Our ingredients include varietal wine grape juices from vineyards in Europe, premium teas from around the world, verjus produced to our specifications by a winery in Ontario’s Niagara valley, and an array of herbs, spices, and aromatic roots.

Are Proxies safe to drink during pregnancy?

We work hard to ensure that Proxies are free of harmful bacteria and safe for everyone to consume. To create the best flavor possible, Proxies do contain a portion of cold-pressed juice. While these juices are not pasteurized in the traditional sense, we always bring them to a low pH that kills off any bacteria such as salmonella, listeriosis, and E. coli before blending them with our other ingredients. 

While Proxies are non-alcoholic beverages, they may contain trace amounts of alcohol, just like kombucha, or even foods containing vanilla extract. Proxies always fall below 0.5% alcohol by volume (the threshold to be classified as non-alcoholic according to the FDA and other regulatory agencies).

We are mindful that people make different choices when it comes to pregnancy, so if you’re concerned please consult your healthcare provider for more guidance. 

How should I store my Proxies?

Proxies have a nine month shelf-life and are best stored in a cool dark place like you would with wine. After opening, pop the cork back in and enjoy within one week.

What do Proxies taste like?

Proxies don't necessarily taste like a specific type of wine, but are always inspired by the flavor components that make wine a great pairing with food—acidity, body, and tannin—without the alcohol.


Every bottle starts with high-quality real ingredients — varietal wine grapes sourced from European vineyards, premium teas from across the globe, perfectly ripe fruits, whole spices, and more. Each ingredient is carefully sourced and prepared specifically to extract the best possible flavor before being blended together into one cohesive, complex drink.

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